W1 BA541 Asign Behavior vs Communication Essay Example | Topics and Well Written Essays - 1000 words

W1 BA541 Asign Behavior vs Communication - Essay congresswomanranch of knowledge that deals with the creation and use of technical means and their interrelation with life, society, and the environment (Dictionary.com Unabridged, n.d.). As such, it could be deduced that interactive technologies, in the context of schemes and customers, mean the field of discipline that uses continuous two-way exchange or sharing of information between customers and the organization, on calculates pertaining to the products or services offered and purchased by the clientele.As indicated, the emergence of novel interactive technologies meaning, the use of digital media (combinations of electronic text, graphics, moving images, and sound, into a structured digital computerised environment that everyows multitude to interact with the data for appropriate purposes (England & Finney, 2011, p. 2), is not sufficient to presume that a solid bond is open between customers and the organization. The mere e xistence of these diverse kinds of interactive technologies does not firmly confirm that customers are up to(p) to grasp what the organization offers if these are not effectively communicated to them.create new processes that are oriented almost the coordination of all these newly possible customer interactions. And they must ensure that the interactions themselves not only run efficiently but are effective at building more solid, profitable relationships with customers (p. 193). The key element that would allegedly enhance the knowledge on their products and services being offered as well as on the organizations ability to address the customers needs, is through effective communication. It was thereby emphasized that the enterprise has to integrate all of its customer-directed communication channels so that it can accurately identify each customer no matter how an individual customer or a customer company contacts the enterprise (Peppers & Rogers, 2010, p. 193).Concurrently, co mmunication alone is dummy up not enough.